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Clio Resources

Learn More About Our Award Programs and How to Enter


Theatrical: Key Art Craft

Entries in this medium include technique and craft/skills used in the execution of key art design and creative direction.

See previous award winners in this medium here

 

Entry Type

  • Theatrical- This refers to any feature-length film. This includes any new film title that is released in theaters or at a film festival. This also includes any special engagement content in theaters. This also includes any entries promoting a movie studio.


Categories

  • Copywriting – Entries in this category are for the writing of promotional text included in key art design.
  • Graphic Design – Entries in this category are for the use of computer-generated and three-dimensional imagery in key art design.
  • Typography – Entries in this category are for the arrangement of type in order to make language visible by utilizing a selection of typefaces, point size, line length, leading, tracking, and kerning included in key art design.
  • Use of Illustration – Entries in this category are for visual elements presented as a drawing, painting, computer graphic, or other work of art in key art design.
  • Use of Photography – Entries in this category are for the lighting, color, camera choices, and editing of photographs included in key art design.
  • Other – Entries in this category are for work not defined by any of the available categories.

 

Entry Fees

April 10th - June 14th: $375

June 15th - July 12th: $475

July 13th - Aug 2nd: $575

Please note that prices increase based on the deadline period.  See the Entry Fees section for details.

 

Campaigns
This medium type is eligible for campaign entries.

  • Campaigns consist of 2 or more executions in the same medium and category.

This medium type is eligible for mixed campaign entries.

  • Mixed Campaigns consist of 2 or more executions in the same medium, but different categories.

 

Required Media

  • Cover Image (1)
  • Execution Image (1)

Optional Media

  • Casestudy Video (1)
  • Case Image/Board (1)
  • Execution Video (10)
  • Supporting PDF (1)
  • URL (4)

For details on the specific media requirements please see the Media Requirements section.

For judging purposes, please submit your entry in English.  Non-English entries must be dubbed in English.  In addition, you must also provide an English translation in the “English-Language Translation” box on the entry form.
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