IF THEN inc.
The Smart Legacy
GUATEMALA
2024
2024
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Video
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Items
Credits
| Advertiser / Brand | IF THEN inc., Guatemala |
| Advertising Agency | el taier DDB Centro, Guatemala |
| Production Company | Filmi.co, Guatemala |
| Production Company | BBQ Media, Guatemala |
| Digital Agency | Tribal WW, Guatemala |
| President | Manuel Madrid / El taier DDB Centro |
| Creative Chairman | Victor Pardo / El taier DDB Centro |
| Chief Operating Officer | Héctor Oliveros / El taier DDB Centro |
| Creative Vicepresident | Mar Frutos / El taier DDB Centro |
| Creative Vicepresident | Chiky Cáceres de Tena / El taier DDB Centro |
| Digital Director | Bryan Rodas / El taier DDB Centro |
| Account Director | Ana Molina / El taier DDB Centro |
| Copywriter | Mar Frutos / El taier DDB Centro |
| Art Director | Chiky Cáceres de Tena / El taier DDB Centro |
| Executive Producer | Karla Ninette Gordillo / El taier DDB Centro |
| CEO | Juan Carlos Ruiz / Tribal WW |
| Innovation Director | El Feo Revollo / Tribal WW |
| 3D | Nifdel Rivera |
| Director | Chiky Cáceres de Tena / Iván Salinero |
| Director of Photography | Iván Salinero / Herbert Pivaral |
| Editor | Chiky Cáceres de Tena |
| Photographer | Iván Salinero |
| Producer | Herbert Pivaral / Filmi.co |
| Audio Editor | Pablo Ruano / BBQ Media |
This 2024 Clio Awards Silver winning entry titled 'The Smart Legacy' was entered for IF THEN inc. by el taier DDB Centro, Guatemala. The piece was submitted to the medium: Creative Use of Data within the entry type: Product/Service and the category: Specific Target Audience. It consists of 1 video and 3 images.
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