Pennington

The Banned Ad

MIAMI

2023

Entrant Company: DAVID Miami
Medium: Branded Content
Category: Athlete Storytelling
Entry Type: Product/Service

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Video
Video

Items

Credits

Advertising Agency	DAVID Miami, Miami
Brand	Central Garden & Pet, Walnut Creek
Production Company	Easy Mondays, New York
Production Company	Wild Child, New York
Public Relations Agency	FleishmanHillard, Los Angeles
Media Agency	Spark Foundry, Chicago
Post Production Company	Sailor Studio, Sao Paulo
Global CCO & Partner	Pancho Cassis / DAVID
Global COO	Sylvia Panico / DAVID
Managing Director	Carolina Vieira / DAVID
Chief Creative Officer	Rafael Donato / DAVID
Executive Creative Director	Jason Wolske / DAVID
Sr. Art Director	Seiji Wakabayashi / DAVID
Sr. Copywriter	Thomas Nitti / DAVID
Group Account Director	Rafael Giorgino / DAVID
Account Supervisor	Alicia Talavera / DAVID
Account Executive	Patricia Menendez / DAVID
Head of Production	Brenda Morrison Fell / DAVID
Sr. Producer	Tomas Diego / DAVID
Producer	Andres Riveros / DAVID
Business Affairs Director	Barbara Karalis / DAVID
Business Affairs Manager	Catalina Pena / DAVID
Global Chief Strategy Officer	Paula Vampre / DAVID
Senior Strategy Director	Martina Sachs Campos / DAVID
Creative Strategist	Brooklyn Carey / DAVID
Head of Innovation and Technology	Toni Ferreira / DAVID
Social Media Content Strategist & Community Manager	Mafe Maceda / DAVID
Designer	Valeria Moreno / DAVID
Global PR Director	Sandra Azedo / DAVID
Operational Manager	Larissa Cocchiaro / DAVID
Chief Marketing Officer	Mike McGoohan / Central Garden & Pet
SVP Marketing – Garden	Dan Hoeller / Central Garden & Pet
Senior Brand Manager – Grass Seed	Andy Sadler / Central Garden & Pet
Director	Da Yirgou / Easy Mondays
Director of Photography	Ayinde Anderson / Easy Mondays
Executive Producer	Asori Soto / Easy Mondays
Head of Production	Saskia D'Altena / Easy Mondays
EP / Producer	Chuy Hernan / Easy Mondays
Development Producer	Gabrielle Durr / Easy Mondays
Production Supervisor	Laura Bohlcke / Easy Mondays
Production Coordinator	Caitlyn Birdsong / Easy Mondays
Sales Rep	Marta Burga / Easy Mondays
Editor	Alex Tedesco / Wild Child
Executive Producer	Lily Hartman / Wild Child
Flame/Finishing	Peter Oliver / Wild Child
Senior Vice President-Account Management Planning	Steve Carlson / Spark Foundry
Director-Performance Media	Janna Sacro / Spark Foundry
Associate Director-Performance Media	Miles Baxter / Spark Foundry
Manager-Performance Media	Priscilla Ferrara / Spark Foundry
Director of Content Strategy & Production	Clorissa Comer / Spark Foundry
Associate Director of Content Strategy & Production	Mia Voehringer / Spark Foundry
Content Strategy & Production Manager	Gabriella Chavarria / Spark Foundry
Content Strategy & Production Senior Associate	Ryan Cassady / Spark Foundry
Executive Producer	Gustavo “GGA” Almeida / Sailor Studio
Executive Producer	Luccas Oliveira / Sailor Studio
Account Manager	Gustavo Veloso / Sailor Studio
Post Production Coordinator	Rafael Matheus / Sailor Studio
Motion Designers	Rafael Matheus / Sailor Studio
Motion Designers	Vitor Mendes / Sailor Studio
Motion Designer	Guilherme Micsik / Sailor Studio
Motion Designer	João Mateus / Sailor Studio
Editor	Nildo Ferreira / Sailor Studio
Sound Designer/Audio Mix	Chico Castellano / Sailor Studio
SVP & Senior Partner	Alexa Waltz / FleishmanHillard
SVP & Senior Partner	Steve Hickok / FleishmanHillard
VP	Lauren Morrison / FleishmanHillard
VP	Jason Belenke / FleishmanHillard
Account Executive	Emma Stevens / FleishmanHillard

This 2023 Clio Sports Bronze winning entry titled 'The Banned Ad' was entered for Pennington by DAVID Miami, Miami. The piece was submitted to the medium: Branded Content within the entry type: Product/Service and the category: Athlete Storytelling. It consists of 2 videos and 2 images.