Bear Naked Granola (Kellogg Cereal Company)
Naked Trails
CHICAGO
2024
2024
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Credits
| Advertiser / Brand | W.K. Kellogg, Battle Creek, MI |
| Advertising Agency | Leo Burnett Chicago, Chicago |
| Production Company | Hungry Man Inc, Los Angeles, CA |
| Public Relations Agency | MSL, Chicago, IL |
| Media Agency | Starcom, Chicago, IL |
| Media Agency | Publicis Media, Chicago, IL |
| Color | Royal Muster, Los Angeles, CA |
| Music Company | Human Music, Los Angeles, CA |
| Partner | Outside Inc., Boulder, CO |
| President and Chief Creative Officer | Britt Nolan / Leo Burnett Chicago |
| Director, Marketing | Sadie Garcia / W.K. Kellogg |
| Sr. Brand Manager | Roger Willis / W.K. Kellogg |
| Assoc Manager, Experience Planning | Skyler Binney |
| Sr. Assoc, Marketing | Darby Truhn / W.K. Kellogg |
| Executive Creative Director | Sam Shepherd / Leo Burnett Chicago |
| Sr. Copywriter | Kelley Barrett / Leo Burnett Chicago |
| Sr. Art Director | Katie DiNardo / Leo Burnett Chicago |
| VP, Design Director | Kyle Poff / Leo Burnett Chicago |
| Executive Producer | Cheherazade Patel / Leo Burnett Chicago |
| Producer | Natalie Dahl / Leo Burnett Chicago |
| EVP, Account Director | Chris Bergen / Leo Burnett Chicago |
| VP, Account Director | Charlie Volanakis / Leo Burnett Chicago |
| Sr. Rights Manager | Dana Willis / Leo Burnett Chicago |
| Business Manager | Michelle Byrdak / Leo Burnett Chicago |
| Account Manager | Monica Mesikapp / Leo Burnett Chicago |
| VP, Creative Director, Content | Jono Goorvich / Leo Burnett Chicago |
| Managing Director | Alina Diaz / MSL |
| VP, Consumer Brands | Lizet Gonzalez / MSL |
| VP, Digital | Marissa Bond / MSL |
| SVP, Group Director | Cristina Torres / Starcom |
| Account Supervisor | Pati Magana / Starcom |
| Associate Director | Alison Dec / Starcom |
| Associate Director | Ryan Ferm / Starcom |
| Senior Associate | Alejandra Olaya / Starcom |
| EVP, Director, Account Management | Chris Harder / Starcom |
| Chief Content & Innovation Officer | Eric Levin / Publicis Media |
| Director | LJ Johnson / Hungry Man Inc |
| Managing Partner, EP | Caleb Dewart / Hungry Man Inc |
| Director of Sales, EP | Dan Duffy / Hungry Man Inc |
| Head of Production, NY | Franchesca McDowell / Hungry Man Inc |
| Line Producer | Alex Dewart / Hungry Man Inc |
| Editor | Michael Feldman / Hungry Man Inc |
| Senior Colorist | Roslyn Di Sisto / Royal Muster |
| Executive Producer | James Wells / Human Music |
| Creative Lead | Matthew O'Malley / Human Music |
| Composer | Jonathan Russell / Human Music |
| Client Success Manager | Drew Stoll / Outside Inc. |
| Sales Director | Janet McKevitt / Outside Inc. |
| Digital Ad Operations Manager | Rebecca Constant / Outside Inc. |
| Director of Digital Sales Strategy | Katie Cruickshank / Outside Inc. |
| VP of Ad Marketing & Sales Strategy | Sam Moulton / Outside Inc. |
| Media Planner | Aly Raasch / Outside Inc. |
| Director of Content | Dennis Lewon / Outside Inc. |
| Senior Editor | Dave Shively / Outside Inc. |
| Art Director | Tyler Hartlage / Outside Inc. |
| Campaign Performance Manager | Alexis Manello / Outside Inc. |
| Creative Strategist | Andrew Patra / Outside Inc. |
| Account Manager & Strategist, Video | CJ Schloech / Outside Inc. |
| Copywriter, Brand Creative, Gaia GPS | Abby Levene / Outside Inc. |
| Gaia Product Manager | Devin Lehman / Outside Inc. |
| Research Director | Tim Brown / Outside Inc. |
This 2024 Clio Awards Shortlisted entry titled 'Naked Trails' was entered for Bear Naked Granola (Kellogg Cereal Company) by Leo Burnett Chicago, Chicago. The piece was submitted to the medium: Branded Entertainment & Content within the entry type: Product/Service and the category: Experience/Activation. It consists of 4 videos and 10 images.
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