Image of Dani Ribeiro
Jury

Dani Ribeiro
Chief Creative Officer
W/McCann

SÃO PAULO, BRAZIL // Creative and mother, Dani Ribeiro believes in the power of emotion to connect brands to people and positively impact contexts and communities. For over 20 years, she has been dedicated to create ideas, projects and cultural relevance for brands such as GSK/Haleon, Heineken, P&G, Nestlé, Hershey’s, Honda and L'Oréal among others.

Dani leaded teams in Brazil, Lisbon and Madrid and worked at Y&R, TBWA, Publicis and the best independent agencies in Brazil as Artplan, Santa Clara and Fischer America.

With several recognitions including metals, shortlists and mentions in awards like Cannes Lions, The One Show, LIA Festival, Clio Awards, Effie e El Ojo, she has also served as a jury member at Cannes, D&AD, The One Show, New York Festival and Effie Awards. Vinyl lover and cinema enthusiast, Dani also teaches Creative Leadership at Miami Ad School, is mentor in different programs for creative acceleration for women and servers on the Transcriativa/UNESCO SOST Council.