MEXICO CITY, MEXICO // Adriano Lombardi is a multidisciplinary creative with a background in visual communication and arts. He was born and raised in Buenos Aires.

With over 18 years of experience, his career has taken him to WPP agencies across Argentina, Peru, Colombia, and most recently Mexico, where he currently holds the position of Executive Creative Director at VMLY&R COMMERCE Mexico and serves as the Commerce lead for Coca-Cola in Latam.

Adriano has created industry-defining work for global clients, including The Coca-Cola Company, Volkswagen, Unilever, Mondeléz, Campari, Mazda, Chevrolet, Puma, Anheuser-Busch InBev, Belcorp, and Diageo, among others. His experience across South America has provided him with both local and regional multicultural experience and insights.

With over 100 creative and effectiveness awards to his name, Adriano has achieved success at prestigious events such as Cannes Lions, Clio Awards, Clio Sports, D&AD, The One Show, LIA Awards, The Drum, PHNX Awards, El Sol de San Sebastian, El Ojo de Iberoamerica, el Circulo Creativo de Mexico, Effie Argentina, Effie Mexico, and Effie Latam.

He has also served as a juror at international awards shows, including El Ojo de Iberoamérica on three occasions and The Immortal awards by LBB in London. Additionally, he mentors the next generation of creatives as a university lecturer in Argentina and Peru.